For Isabella Peschardt, getting dressed is a ritual never to be rushed.

Raised by a stylist and introduced to fashion early through modeling, she developed a deep appreciation for intentional dressing. Her mom always told her, “The way you dress is a reflection of how you see yourself,” and that belief has fueled the quiet confidence she carries with her throughout her life.

But when Isabella met her now-fiancé, her life took on a welcome change. Plans became spontaneous, travel became constant, and suddenly there was less time to prepare. That’s when Peschardt was born—a brand for the woman who looks like she planned it, even when she didn’t. Clothes that carry her through it all—last-minute dinner parties, faraway family gatherings, barefoot lunches at the beach, and nights out in the city. Pieces that feel feminine and intentional, yet effortless.

“Pesch,” a nickname given to her years ago, now lives on as the brand’s starting point: Pesch by Peschardt—a softer, more relaxed introduction to the main collection still to come. At its core are five essential styles, designed to be rotated, re-worn, and relied on as interchangeable sets that take you anywhere without needing to pack your whole closet to get there.